branding / creative marketing / graphic design

featured projects

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Logo and signage

With this look, this business is bound to attract the trendy, environment-friendly, and budget-conscious consumer they’re looking for. Not only is their website and packaging sporting this new look, keep an eye out for this signage on their stores!

Logo design and branding

Making a memorable first impression is so important for a new business, and building recognition is easier with a unique look and feel. You know your website will be well looked after by this business! Developing the S and B of the business name into the butler’s lapel is a clever way to blend the visuals and messaging.


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48-page booklet

Custom eye-catching illustrations complemented the layout of this informational brochure, which was a print piece as well as a gated digital content download.

 
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Logo and landing page

Responding to the challenges of COVID-19, this local automotive dealer developed a new Shop from Home program. A unique and recognizable program logo and an appealing landing page for the website help customers follow the the easy process.

 

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Logo and website

This teacher’s passion project is now reality, thanks to this fun logo and website for his Dungeons and Dragons creative writing camp.

 
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Podcast identity

Bright, uplifting, and inspiring describes both the logo and the Don’t Look Down podcast, which also features a fabulous intro song by the same name. This memorable logo will be easy to apply in social media and on collateral pieces like buttons and t-shirts.

 

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Email marketing template

Marketing automation requires easy-to-use templates. This image illustrates how I created a branded, modular email template design that can be customized for each campaign.

 
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Brand, logo, and guide

Ontario’s 54 Small Business Centres came together to form one central portal to provide education and support for people starting and growing a business. With provincial backing, the Small Business Centres Ontario website needed to project an inviting and inclusive feel to prospective entrepreneurs with custom graphics and illustrations. The 28-page Brand Guide includes guidance on logo, brand colours, typography, patterns, imagery, icons, illustrations, and voice. Strategic marketing decisions on mission, vision, brand pillars, and a value proposition grounded the work.

 

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Logo and business cards

A highly-recognizable logo is needed to stand out among the many workers at a construction site. These t-shirts will identify the team, and provide a professional appearance.

 
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Social media

What a difference we see with this instagram makeover! Now this health and wellness centre is projecting what it really offers… professional services in a relaxing atmosphere. Here, they can provide helpful tips to their clients and attract like-minded followers.


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Event identity

This event needed to make a splash and create unity across many international offices. Using brand colours, the identity program started with a logo, and was then applied to bunting, floor stands, selfie frames, flyers, posters, emails, and the live video platform. The logo was animated like a fun movie clapperboard for online use.

 
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Training guides

Sixty digital training guides for this national insurance company help provide easy step-by-step instructions in a consistent, visually appealing presentation.

 

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Logo and identity

The Landing Pad is a collaboration between the local Chamber of Commerce and Downtown BIA. The logo needs to communicate the central meeting place strategy of their new resource centre. Business owners will find opportunities for networking and access to coffee with community leaders.

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Conference display

A clean, bold look is needed to capture attention in a busy conference hall. This fresh signage delivered, and the matching tote bag giveaways were very popular.

 

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Reference brochure

Careful layout provided the weight and professionalism needed for the design of this academic report.

 
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Persona guides

These very visual persona guides help the sales and marketing team identify—and focus their attention on—their most promising customers. So much more effective than a page of text or an email.

 

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Illustration

A conference giveaway for science teachers, this bag design blended many elements to create an appealing tote so teachers could show off their inner science geek.

 
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Promotional material

Digital flyers help sales reps keep in touch with clients for this national financial services company. A variety of on-brand marketing material communicates their growing suite of services.


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Transit shelter ad

We’re branding a unique look and message so this business can stand out and project its value in a crowded field. Matching postcards distributed in the area increased recognition for this agent.

 
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Event identity and social media

Did you attend this virtual event? Unique and memorable graphics were needed to sell tickets for this signature event in its first ever online edition. Branded graphics on several social media platforms before the event drove awareness, and ensured success.

 

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New business identity

This new business wants a modern look and this airy logo does the trick. We were able to incorporate the dragonfly motif which has special meaning for this client. Potential customers can feel the relaxed vibe.

 
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Small business identity

In order to grow her successful business, this entrepreneur needed a new look and branding to build clients and attract employees. She feels that this clean, professional, and personal approach strikes the right tone for her expansion.

 

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Packaging

Updating this spa’s logo for their brand new organic skin care line meant developing labels for 6 sizes of bottles and jars. With several varieties of each, this meant a total of 17 different labels. The fresh new look will really stand out on shelves with gold foil used for parts of the label.

 
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Poster and postcard series

These posters and postcards are part of an employee engagement program encouraging peer-to-peer and management recognition.

 

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Resource covers

The Gas Technician program covers are just three of a growing series for post-secondary study.

 
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Event identity and graphics

Economic recovery from COVID-19 is a major concern for business, so this identity needed to look serious, but also interesting and dynamic. Social media graphics reinforced the unique brand.

 

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Logo design and branding

A unique, custom logo is crucial to beginning and deepening a visual identity for your business.